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Mom Blogger News
Moms across the country are making their voices heard . Read the latest news below:
| 11/16/2008 06:56 PM |
| How Twittering Critics Brought Down Motrin Mom Campaign - Advertising Age |
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NEW YORK (AdAge.com) -- Johnson & Johnson did manage to offend some mothers with an online and print campaign for Motrin that implied moms carry their babies as fashion accessories. But was it a genuine groundswell that felled the effort -- or an ...
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| 11/17/2008 03:10 AM |
| Apparently, Mom Bloggers Care About Baby Slings, Not Child Rapists - Huffingtonpost.com |
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I don't have the time to track down what exactly Motrin did or said following its ill-fated to be part of the social media "in" crowd Sunday night, but from Twitter and FriendFeed, I got the gist. For those of you who may not hear about it, the ...
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| 11/18/2008 11:16 AM |
| Twitter Mom Power! Innocuous Ads Successfully Banned - Gawker |
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Haven't we warned you people that Twitter and all of its attendant microtrends are nothing but trouble? That also goes for " the internet " and "bloggers," and especially for "mom bloggers," a particularly virulent and dangerous subset. Corporate ...
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| 11/18/2008 06:33 PM |
| Digital Entertainment, Meet Mom - ClickZ |
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Fact: moms go online to find information, research products, and shop. Now blogging moms and mom social networks are hotter than ever. (Anyone not sure about the power of mom bloggers should take note of the Motrin mom backlash this past weekend ...
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| 11/16/2008 06:56 PM |
| New-mom ad turns into a headache for Motrin - Los Angeles Times |
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Reporting from Trenton, N.J. -- Can a tongue-in-cheek ad for a popular pain reliever backfire and turn into a huge headache for one of the most respected health product marketers? You bet -- if the ad appears to be making fun of new mothers and their ...
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| 11/17/2008 05:48 AM |
| What local bloggers are saying about ... this site's comments and ... - Cleveland Plain Dealer Blog |
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• Read previous weeks . • Subscribe to the feed (Atom) . Christine at Really Bad Cleveland Accent wants more people to add their comments to cleveland.com, to combat what she calls a "cesspool of ignorance": I've come to the conclusion that by ...
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| 11/16/2008 06:56 PM |
| How Twittering Critics Brought Down Motrin Mom Campaign - Advertising Age |
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How Twittering Critics Brought Down Motrin Mom Campaign Bloggers Ignite Brush Fire Over Weekend, Forcing J&J to Pull Ads, Issue Apology By Michael Learmonth and Rupal Parekh Published: November 17, 2008 NEW YORK (AdAge.com) -- Johnson & Johnson did ...
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| 11/17/2008 04:32 PM |
| Slings and arrows: Online backlash ends Motrin ad - WTOP Radio |
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TRENTON, N.J. (AP) - Can a tongue-in-cheek ad for a popular pain reliever backfire and turn into a huge headache for one of the most respected health product marketers? You bet _ if the ad appears to be making fun of new mothers and their babies ...
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| 11/18/2008 03:05 PM |
| Motrin gets no relief from mommy bloggers - iMedia Connection |
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An ad designed to empathize with the aches associated with mothering turned into quite a pain for the makers of Motrin, who have since removed the ad following an overwhelming outcry from the mommy-blogger community. The ad in question, seen here ...
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| 11/18/2008 07:20 AM |
| New moms riled by Motrin ad - Fort Worth Star-Telegram |
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Man's body found on Interstate 30 in east Fort Worth Jerry Stackhouse ready to move on from Dallas Mavericks Fort Worth police: Could 2 robberies by related? Plano man pleads guilty to misspending his elderly mother’s money League ruling on Adam ...
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